Antigua and Barbuda: The Antigua and Barbuda Tourism Authority, in partnership with influencer specialist Traverse, last week hosted thirty-six top content creators from the UK, US, Canada and the Caribbean.
The content creators were in Antigua and Barbuda for an Influencer Conference, which included interactive workshops, events and island exploration.
For the conference, the term ‘influencer’ encompassed bloggers, YouTubers, Instagrammers and professional photographers, all with high engagement and interaction in their market. The goal is to create a social buzz around the twin-island nation, showing the uniqueness of the destination to potential visitors, to drive 2023 bookings and beyond.
During the week, the influencers engaged in inspiring talks and interactive workshops on improving their writing, developing filming and photography skills and more. Exploration of the destination was high on the agenda, and the influencers were able to enjoy experiences that included swimming with stingrays, snorkelling, cycling, ziplining, hiking, off-road buggy tours, yoga and soca work-out sessions, rum-making, local food and art tours, boat cruises as well as visits to Barbuda and offshore islands.
With Antigua and Barbuda Restaurant Week in full swing, the content creators also enjoyed dining experiences at Restaurant Week partners during their visit.
Hotel partners for the Influencer Conference included: Carlisle Bay, Blue Waters Resort & Spa, The Inn at English Harbour, Tamarind Hills, South Point, Catamaran Hotel, Hodges Bay Resort & Spa, Ocean Inn, St James’s Club and The Royalton.
Antigua and Barbuda Tourism Authority has been working to position itself as the perfect and ideal destination to spend vacations and holidays. The offerings of the country make it special among visitors and provide them with unique and exceptional travel experiences.
The travel offerings included several events such as Antigua and Barbuda Carnival, Antigua Restaurant Week, Antigua Art Week and many more. People can explore different cuisines on different days, as Antigua and Barbuda take visitors on a journey around the world. The Culinary Arts year two students specially curated the amazing menus.